New Name, Better Content: The Story Behind the Rebrand

Am I in the right place?

Were you looking for BUTTER & TYPE? Don’t sweat it—you’re in the right place! As you may have noticed, I’ve updated the name of my blog to Lito Supply Co. Under this new name, I’ll provide better content. I will continue to share my recipes, but I will also share more designs with you. Keep reading to get the story behind this re-branding and learn about all the exciting things I’m planning for 2017!

HOW Design Live 2015 Review
Highlights and recap from HOW Design Live 2015

Balancing Content

The original intent behind Butter & Type was to share recipes and write about design. But shortly after starting this blog, my focus shifted completely to recipe development. For the longest time, I’ve been tucking away foodie-themed ideas, sketches, and designs. I knew that at some point I wanted to share them with you, but never had the time or the proper outlet. Lito Supply Co. will be your 1-stop shop for modern, foodie-themed designs, crowd-pleasing recipes, and gourmet travel tips!

Sweet — yellow printable
Sweet — yellow printable, digital print from Lito Supply Co.

Modern, Foodie-themed Designs & Products

From my sketchbook to your home. Like I mentioned, I’ve been tucking away foodie-themed ideas, sketches, and designs. Plus, I’ve always had a passion for kitchen/entertaining products. I knew that at some point I wanted to share them with you, but never had the time (or the courage, really) to do so. With Lito Supply Co., I will supply (see what I did there?) you with designs that bring your home to life.

Strawberry Rose Sweet Rolls
An easy Strawberry Rose Sweet Roll recipe for Galentine’s Day or Valentine’s Day brunch.

Crowd-pleasing Recipes

I will never stop baking, but I might start cooking*. Now that I’m focusing on freelance work and Lito Supply Co. from home, I have more time to hone in on my recipe development. I’m especially excited about making fresh bread! But that also means I have no more excuse for coming home and pairing wine with popcorn for dinner (even if that’s still one of my all-time favorite meals). I’ve been dipping my pinky toe back into the world of cooking. If I happen to make something share-worthy, you’ll be the first to know!

San Francisco + Napa Travel Guide
Travel guide of eateries and wineries for a quick trip to San Francisco & Napa.

Gourmet travel tips

One of my big goals for 2017 is to travel more. I make it my mission on every trip to seek out the best markets, authentic food, and inventive restaurants. I always ask my friends and family for tips, and if you’re reading Lito Supply Co. you probably do the same thing. So just think of me as that friend who can give you a few genuine tips. Because I’ll never recommend a product, place, or service I don’t absolutely love.